When you find other sites that link out but don’t have instructions, it’s time to send them an email and request a link to your site. This is standard practice on the internet and is an important aspect of getting reciprocal links.

Another standard practice for “proper netiquette” is to link to the other site first before you get a link exchange.

Here is an example of dialogue in the email for seo link building:

Subject: For Jim, from Bob Re: Link Exchange

Hi Jim,

I see that you do reciprocal links and I would like to make a link exchange with you. I have added your link to our resources section already at:
(your link here)

Please let me know if you want me to change the anchor text or description?

By the way, you’ve got a incredible store, I really like all the different bird baths you offer. Our site is a PR5 and I think it’s a great complement for your resources section as it’s highly relevant to your site.

Please link to our site using the following:
(put the code to link to your site here)

Visit Seo Publicity for more seo info or maybe you would like to learn how to make a blog.

Tags: anchor text, bird baths, example of dialogue, pr5, proper netiquette, reciprocal links, resources section